Although about 30 percent of the country’s $2 trillion health care budget is spent on interventions that do not necessarily benefit patients, getting the industry to perform its own intervention on these costly procedures is a tricky proposition. The issue was in the spotlight again this week after research published in JAMA from UTMB suggested that one of four colonoscopies in adults over age 70 is potentially unnecessary. As employers struggle with escalating costs of health care coverage, UTMB’s Dr. Howard Brody said it would benefit them to educate themselves and their workers about the potential overuse of tests, which are listed on a website set up by the Internal Medicine Foundation. In return, patients may see lower health care costs and experience better care outcomes, he said. [Note: Subscription required.]